Sales Volume
Consolidated
Despite the challenging operational environment led by the ongoing Covid-19 pandemic, CCI had a successful start to the year fueled by its agile, adaptive business model and diverse brand pack portfolio. Pandemic conditions continued in the first half of 2021 with lockdowns and restricted mobility. However, starting from the second half of the year, our business benefited from the increased mobility at on-premise channels with a higher rate of vaccinations, favorable weather conditions, and partial recovery of the tourism sector. By rapidly adapting to evolving consumer trends, leveraging our diverse brand pack portfolio, and our strong execution capabilities, we registered healthy volume performance across all our operations in FY21.
In FY21, sales volume increased by16.2% to 1,376 million unit cases ("UC").On an organic basis, growth was 14.2%.This growth was broad-based among all operations without exception. Turkey continued its successful growth momentum despite the pandemic-related restrictions affecting the on-premise channel, especially in the first half of the year. Sales volume grew by13.5% in Turkey in 2021. International operations also delivered robust results with 18.3% sales volume growth. On an organic basis, year-on-year (y/y) growth was 14.7% in International operations.
The sales volume of brand Coca-Cola TM increased by 17.3% y/y in FY21, while-launched Coca-Cola Zero Sugar showed a remarkable 26.0% growth.
Accordingly, the sparkling category recorded a 15.9% growth in FY21. On the other hand, the stills category registered a strong recovery in the year and grew by 28.1% y/y, while cycling a 10.8% contraction in the previous year. The water category has also recovered compared to the last year and grew by 11.4% in 2021.The newest addition to our operations, Uzbekistan, was consolidated in our total figures starting from the 4th quarter contributing 25 million UC volume growth to CCI reported numbers.
Turkey:
In FY21, Turkey's total sales volume increased by 13.5% y/y to 581 million UC supported by a partial recovery in the on-premise channel, improved tourism activity, favorable weather conditions during summer months, continued focus on at-home occasions, and higher product availability in the e-commerce channel.
On a full-year basis, Coca-ColaTM grew by 15.1%. The re-launch of Coca-Cola Zero Sugar with a new design and revised formulation, together with the excellent growth performance of Sprite, also contributed positively to 11.6% sparkling category growth in 2021. Share of sugar-free 1 in sparkling was at 6.1%.
The stills category grew by 22.3% y/y in FY21. The water category was up by 16.3% in 2021. The recovery also assisted the growth in the water category in the on-premise channel.
1 Includes low and no-calorie
International:
In FY21, the consolidated sales volume of international operations grew by 18.3% y/y to 795 million UC, led by are markable 18.6% y/y growth of the sparkling category. The organic growth of international operations was 14.7%.
Despite price increases, Pakistan operation’s sales volume grew by 17.2%in FY21. This growth was led by the higher outlet penetration, supported by additional cooler placement, higher product availability in the existing outlets, improved route to market capabilities, and better promotion management. In Pakistan, the sparkling category grew by 17.1% y/y, supported by 19.8% y/y growth in Coca-Cola TM in FY21. The stills and water categories grew 59.6% and 17.0% in the same period.
Iraq operations showed a 2.8% total sales volume growth in 2021.
In Kazakhstan, sales volume increased by 14.6% y/y on the back of 10.1% sparkling category growth. Sparkling category performance was mainly supported by a 7.1% growth in CocaColaTM and a 32.8% in Fanta in FY21. The stills category rebounded with 38.1% growth y/y in FY21, cycling a 7.9% contraction in FY20. The water category partially recovered by growing 13.0% y/yin FY21. Being the newly added country to our operations, Uzbekistan registered 25 million UC sales volume in 4Q21,and 97% of total sales was sparkling beverages, primarily Coca-ColaTM and Fanta.
On a proforma basis, assuming that Uzbekistan was included in CCI's financials both in 2020 and 2021, the consolidated sales volume growth was 15.3%.
